Blog
Write it, name it, launch it.
Practical guides for therapists building a practice that reads as calm, clear and credible.
FEATURED · WEBSITES
Therapy Website Templates: 18 Reviewed Against What a Practice Actually Needs
Every page ranking for this search is selling you a template. We sell none of them, so here are 18 scored on the six things that break a therapy site: intake embeds, booking, fees, contrast, mobile load and lock-in.
SEPTEMBER 20, 2026 · 8 MIN READ
Logos for Therapists: 40 Real Practice Logos, Honestly Critiqued
We shrank forty real therapist logos to 32 pixels to see which ones survived. Eleven did. Here is what the other twenty-nine got wrong, and the six symbols we saw over and over.
SEPTEMBER 20, 2026 · 8 MIN
Therapy Logo Ideas: 12 Directions That Aren't a Lotus Flower
Half the private practices we sampled use one of the same five images. Here are twelve other directions, what each one signals to a nervous first-time client, and how to pick the one that fits your work.
SEPTEMBER 04, 2026 · 8 MIN
The Best Therapist Websites: 15 Teardowns With Platform, Cost and Load Time
Most "best of" lists for therapist sites are a gallery with no criteria. We opened the source on fifteen, ran each through Lighthouse on throttled mobile, priced the build, and ranked them.
AUGUST 30, 2026 · 8 MIN
Branding for Therapists: A Step-by-Step Framework to Build Yours
If you're reading this, you've probably already made peace with the idea that your practice needs a brand. What you actually want is the next part: a sequence you can follow this week, not another article explaining why sage green and a lotus icon won't cut it.
AUGUST 18, 2026 · 9 MIN
Therapist Branding: How to Build a Practice Brand People Actually Trust
Open ten therapist websites in a row and something uncomfortable happens. Sage green. A lotus. A dandelion letting go of its seeds. A headline promising a safe space to heal. Every practice is warm, every practice is welcoming, and after the fourth tab they blur into one.
AUGUST 16, 2026 · 8 MIN